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Home
Blog
Company News
Product News
Knowledge Base
Customer Stories
Tips & Strategy
Insights
SKAdNetwork
Login
Blog
Tips & Strategy
Insights
SKAdNetwork
Customer Stories
Knowledge Base
Product News
Company News
Explore the insights, updates, and latest trends in mobile marketing.
Company News
UAhero gets into the Creative Destruction Lab’s AI stream at the University of Oxford
UAhero, the developer of the AI-powered campaign management platform, announced that it had been accepted to the Creative Destruction Lab program's AI stream.
Aysu Ayık
Product Marketing Manager
Tips & Strategy
Accurate cohort metric predictions are possible, here’s how
December 26, 2022
In this post, we’ll dive deeper into the intricacies of cohort metric predictions and how they can become more reliable with in-depth examples.
Cem Orhan
Lead Data Scientist
Product News
Integrating Tapjoy with UAhero, a new filtering option and reporting metrics
September 23, 2022
Learn more about the exciting news from our development team!
Aysu Ayık
Product Marketing Manager
Company News
UAhero gets into the Creative Destruction Lab’s AI stream at the University of Oxford
September 21, 2022
UAhero, the developer of the AI-powered campaign management platform, announced that it had been accepted to the Creative Destruction Lab program's AI stream.
Aysu Ayık
Product Marketing Manager
Product News
Editing Optimizers, applying TikTok campaign recommendations with one click and additional metrics
September 16, 2022
Optimize your CPI more effectively with the latest improvements and features of UAhero.
Aysu Ayık
Product Marketing Manager
Insights
How to conduct a cohort analysis to increase your game's retention rate
September 13, 2022
A read on how you can make more informed strategic decisions for your mobile marketing campaigns by utilizing cohort analysis.
Aysu Ayık
Product Marketing Manager
Company News
Meet us at Mobidictum Business Conference 2022!
September 1, 2022
UAhero is a Silver Sponsor of the Mobidictum Business Conference; join us at one of the region's biggest events and let's talk mobile game marketing!
Aysu Ayık
Product Marketing Manager
Product News
Mintegral integration, new optimization mode for ROAS campaigns, newly available metrics for MMPs and more
August 8, 2022
Step up your user acquisition game with the latest features and enhancements of UAhero!
Aysu Ayık
Product Marketing Manager
Product News
Power-up! Exporting reports within seconds and Optimizer campaign filtering
July 8, 2022
The update that gives you more room while dealing with data is here!
Aysu Ayık
Product Marketing Manager
Product News
Simplify your workflow further with auto-apply, one-click bid&budget management for Applovin and custom MMP metrics
May 26, 2022
Find out how you can benefit from the latest platform improvements.
Aysu Ayık
Product Marketing Manager
Company News
Join us at Hyper Games Conference #5: Europe Edition!
May 19, 2022
Join us at HGC #5 to learn how you can scale globally by using artificial intelligence for mobile games and mobile game user acquisition.
Aysu Ayık
Product Marketing Manager
Product News
Effortlessly track and analyze your campaigns with the Optimizer history, creative-level metrics for AAA and the country breakdown
May 13, 2022
Take a look at what May’s round-up of product updates reveals.
Aysu Ayık
Product Marketing Manager
Company News
Gaming in Turkey’s "Turkey Game Market Report 2021" is out!
April 13, 2022
The 6th edition of Gaming in Turkey’s definitive report, including UAhero's AI in Gaming interview, is out! Download to learn about the current state and more.
Aysu Ayık
Product Marketing Manager
Product News
The new and upgraded Recommendations
March 24, 2022
The latest and greatest update of UAhero has arrived! Read now to find out how you can utilize the upgraded Recommendations page.
Aysu Ayık
Product Marketing Manager
Product News
Easy bid and budget apply for Google, ironSource, and AppLovin, new recommendation notifications and more!
March 18, 2022
We’re excited to share 6 improvements that’ll double your superpowers! Buckle up, and let’s take a look at the enhancements that’ll relieve you of challenges.
Aysu Ayık
Product Marketing Manager
SKAdNetwork
Post-IDFA mobile marketing: We’ve got you covered with SkAdNetwork
February 7, 2022
What is SkAdNetwork (SKAN) exactly? How does it work and how can you utilize it for your user acquisition campaigns? We have all the answers.
Aysu Ayık
Product Marketing Manager
Product News
See the aggregated iOS (SKAN) and Android data, enhanced Recommendations, and Dashboard
January 11, 2022
You asked, and we listened. Let’s take a look at the latest updates delivered by our developers and data scientists, the real heroes behind UAhero.
Aysu Ayık
Product Marketing Manager
Company News
Tarentum AI turns its two main products into companies; UAhero and Wind Suite
January 6, 2022
Tarentum AI, the developer of AI-powered solutions, announces the launch of two separate companies to reflect the product-centered evolution of the company.
Aysu Ayık
Product Marketing Manager
Tips & Strategy
Ad Networks Explained Part II: Best practices for user acquisition
November 24, 2021
In this post of the series, we will give hints about how the ad networks work so that your UA teams can get the most value from their marketing campaigns.
Can Sölömbaz
Data Scientist
Tips & Strategy
Ad Networks Explained Part I: Which ones should you use for your UA campaigns?
November 3, 2021
In this blog post series, we will take a look at the current landscape of mobile advertising in gaming and share UA best practices for ad networks.
Can Sölömbaz
Data Scientist
Insights
AI in gaming: Utilizing game bots and game marketing
October 28, 2021
AI can be used in gaming in various ways from creating AI-based bots for your game to using AI in your marketing activities. Learn how you can utilize AI now.
Cem Orhan
Lead Data Scientist
Insights
The chilling stories of user acquisition and hyper-casual
October 28, 2021
We asked UA managers and game devs about their potion to poison moments, the nightmares that kept them awake at night. Do you have the heart to read them all?
Aysu Ayık
Product Marketing Manager
Insights
Value leakage: How you can stop wasting money while acquiring users
October 6, 2021
The right level of granularity in user acquisition empowers us with the most accurate insights and increases the performance of UA campaigns. But how?
Aysu Ayık
Product Marketing Manager
Knowledge Base
UAhero User Management
October 1, 2021
After you decide to boost your user acquisition campaigns by using UAhero, you can start inviting your teammates to the platform.
Aysu Ayık
Product Marketing Manager
SKAdNetwork
New World Order: iOS 14.5 and how it impacts user acquisition
September 27, 2021
Is IDFA dead? What is ATT? Learn about the challenges user acquisition professionals are facing with Apple’s iOS 14.5 update.
Hasan Yaman
Data Scientist
Knowledge Base
UAhero Recommendations
September 7, 2021
Receive daily bid and budget recommendations that simplify the campaign management process. Learn how you can use UAhero’s Recommendations.
Aysu Ayık
Product Marketing Manager
Knowledge Base
UAhero Integrations
September 6, 2021
We know integration can be a frightening process for many. But rest assured integrating UAhero is very easy.
Aysu Ayık
Product Marketing Manager
Knowledge Base
How to Set and Use UAhero's Optimizer
September 6, 2021
Running an Optimizer on UAhero gives you flexibility and freedom to optimize your cumulative ad spend while also saving time.
Aysu Ayık
Product Marketing Manager
Customer Stories
Empowering Netmarble Turkey to reach #1 on the Top Chart with Crate Challenge 3D!
September 5, 2021
Learn how Netmarble Turkey benefited from the AI-powered user acquisition platform UAhero on promoting their hyper-casual game.
Aysu Ayık
Product Marketing Manager
Knowledge Base
An Introduction to UAhero
September 4, 2021
A compact yet powerful dashboard where you can analyze data on different levels and address all your reporting needs.
Aysu Ayık
Product Marketing Manager
Insights
Self-publish or not?
August 31, 2021
To self-publish or to find a publisher? That is the question. Learn about the intricacies of user acquisition and if it’s possible to make it big as an indie.
Bora Tokyay
Co-Founder
Insights
Which one’s better for user acquisition: Rule-based or AI-based automation?
August 31, 2021
Is rule-based automation better or should you try AI-based automation? Find out here.
Can Sölömbaz
Data Scientist
Customer Stories
Netmarble increases installs by 5x with UAhero
August 31, 2021
Learn how Netmarble increased its profit margins with the AI-powered ROAS optimization and automation platform UAhero.
Aysu Ayık
Product Marketing Manager
Insights
How AI can help gaming companies improve customer acquisition
June 17, 2021
Ever wonder how you can eliminate the manual labor for your routine user acquisition tasks and speed up the decision-making process? AI can help you.
Bora Tokyay
Co-Founder
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